Bio

As VP, Executive Creative Director, R/GA London, James leads the creative department and general direction of the agency alongside the MD, Jim Moffatt. Since its inception in 2006, James has been a driving force in the London office, leading the business from a team of 5 people initially serving the Nokia global marketing account, to a team of over 100 people operating across 14 industry leading brands including: Aston Martin, BBC, Nokia, Nike, O2, and Pearson.

James provides strategic direction and thought leadership across all agency accounts, working with a multidisciplinary team of copywriters, interaction designers and visual designers – an entrepreneurial group of digital disruptors passionate about the idea of creating new technologies that fit into people's lives. This group conceives digital product that has been acknowledged at the highest level, including a Cannes Gold Lion and Webby for Innovation, and industry best awards for retail, mobile, events, design and experimentation.

James has more than 14 years digital design experience focused on creative uses of technology.

He previously served as Design Director at Electronic Ink in the U.S. and U.K., leading a creative team that pioneered the design of user interfaces for clients including Bank of America, BBC, Microsoft, NYSE, Reuters, and Wyeth. At Electronic Ink he led the interface design for one of America's first online banking solutions as well as the trade floor Order Management System for the New York Stock Exchange. He also established a design and usability department for a Fortune 100 client.

Before Electronic Ink, he worked as a design consultant within the IBM Toronto Media Design Studio, creating desktop and web-based interfaces for internal and external business clients.

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Awards and Recognition

Cannes Lions 2011
Cyber Lions Silver: “Corporate Information”
BNP Paribas We Are Tennis

Eurobest Interactive 2010
Bronze: Websites & Microsites
Nike Kit Builder

Eurobest Interactive 2010
Bronze: Interactive Tools
Nike Kit Builder

London International Awards 2010
Bronze: The NEW Category
Nokia Rihanna Live

BT Digital Music Awards 2010
Best Event
Nokia Rihanna Live

Digital Out of Home Awards 2010
Best In Show
Nokia Rihanna Live

Digital Out of Home Awards 2010
Best Integration with Online Media
Nokia Rihanna Live

Webby Awards 2010
Winner: Experimental and Innovation
Nokia viNe

Webby Awards 2010
Winner: Best use of GPS or Location Technology
Nokia viNe

Webby Awards 2010
Honoree: Rich Media: Promotional
Nokia Rihanna Live

Hive Awards 2010
Winner: 'Community Websites: Telecommunications'
Nokia Rihanna Live

Global Mobile Awards 2010
Best Mobile Location Based Advertising Campaign
Nokia viNe

Cannes Lions 2009
Design Lions Gold: “Corporate or Brand Identity”
Cyber Lions Short List: “Innovative Ideas”
Nokia viNe

D&AD Awards 2009
In-book
Nokia viNe

Communication Arts 2009
50th Anniversary Annual
Nokia viNe & Zain Bahrain Flagship Store

Creative Review
The Annual 2009
Nokia viNe

Global Mobile Awards 2009
Best Mobile Brand Campaign
Nokia Urbanista Diaries

Mobile Marketing Awards 2008
EMEA Region Winner: “Relationship Building”
EMEA Region Finalist: “Innovation for Creativity”
Nokia Urbanista Diaries

Cannes Lions Cyber 2008
Finalist
Nokia Urbanista Diaries

London International Awards 2008
Digital Finalist: Best Use of Interactivity
Nokia Urbanista Diaries

One Show Interactive Awards 2008
Merit
Nokia Urbanista Diaries

Juries

2010 D&AD Awards (Black Pencil)

2010 D&AD Awards (Foreman: Mobile Marketing)

2009 D&AD Student Awards

2009 Dubai Lynx Awards

2008 London International Awards